Crack The Communication  Code

How To Assure ROI On Your Training Investment

 

Management Support

 

Managers need to support the training goals and attend the training to be in
   a position to reinforce new skills through coaching.

They communicate expectations to trainees and make the new learning
   part of their performance goals.

Follow up ensures that the new skills are applied immediately in the field.

Together, we monitor the effectiveness of the program, review progress
   on action items, identify new areas for action, make recommendations
   for improvement and assure sustainability of the training.

 

Methodology

Interactive training sessions with fully customized training materials that can
  be used for later reference and coaching.
Feedback from existing and prospective clients in on-site visits provides
   valuable input for the training, assuring that the training addresses issues
   that your customers consider important.
A participant needs analysis ensures that skill training targets are trainable
   issues, and not symptoms of larger organizational problems. It also
   identifies areas for customization of case studies and other training
   materials.

Curriculum, sales language, methodology and principles taught align with
   your corporate culture and strategic objectives.

Trainees work on existing or target accounts during workshops, and not on
   generic case studies. They develop their new skills on-the-job.

 

 




The investment has more than paid for itself in the past year, because now we have many people who bring in new business, and not just myself. The real value of the training was taking my engineers from their own educated silos as technical experts to a place where they are overall business people. Their natural environment has expanded and they can move seamlessly from engineering to sales and marketing to negotiation. They now have a common strategy that allows them to anticipate situations and be prepared. That is their key to success.

Jon Aristone, C.E.T
Manager Sales & Marketing
Siemens VDO Automotive Inc.


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